That’s why Parisian Yves Bonneyrat decided an ordinary CV wasn’t good enough when he applied for a job with Tyrells, the English crisp manufacturer.
He decided, instead, to send his resume to the Leominster-based company printed on a packet of crisps.
“I faithfully followed all Tyrells original design but instead of consumer information, I added my CV and a cover letter,” he told French employment blog blog-emploi.com.
“The idea came after I’d enjoyed Tyrells crisps on a weekend in London. I realised only five or six flavours are available in France, compared to many more in Britain,” he said.
He decided to offer his services as sales manager in France.
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