Potato Chips & Crisps Commercials - 1980s

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Talking of annoying... Our Newfangled friends at Proctor & Gamble were reminding us just how annoying kids can be, in this Pringles commercial. They had been running this type of advertisement for nearly half a decade by this time. Amazingly, people were still buying their product.
This 1987 Jay’s commercial features better behaved and well dressed little kids, it has a catchy jingle, there s a bit of comedy, some background music – plus it conveys their message with a dog in girl’s clothes. It certainly ticks all the boxes in just a few seconds.
At around the same time Australian company CC’s took a slightly different approach to the Jay’s commercial. A kid dressed up in a leather thong, nuns stealing a television, cannibals – yes cannibals... It was pretty obviously a case of – this is our advertisement, you may not like it, you may think it’s hilarious, but you will certainly remember it. 
To think, just two years earlier, Australian Smiths Crisps were getting all Flashdance on us.
The unrelated British Smiths Crisps company introduced a rather short-lived character called the Gobbledok to promote their Crisps. He was as scary as hell to little kids and they got rid of him, but not before we at Chips & Crisps hunted the solar system looking for this planet made from Potato, where the inhabitants live on Chips & Crisps. 
This Old Dutch commercial was just plain odd. Almost as if some guys in the back office were having some fun with one of those new video camcorder machines. It was made in 1985, but seems dated for even then.
Meanwhile, back down under, Australian Chips company Samboy, were hitting the mark with an amusing and well presented commercial. It was all about the taste you see.
Also making a specific point about the flavor, and in this case Pringles new Sour Cream & Onion flavor, Proctor & Gamble were making a big thing about how flavorful their new Chips were.
New York Deli was advertised as a flavor, but also a lifestyle. The black Lotus, the well groomed city girl. It was an attempt by Borden / Wise to tackle the rise of the Kettle Chip. The imagery was perhaps the most 1980s of all the 1980s commercials.
Jalapeno & Cheddar may be considered a fairly regular flavor of Potato Chip today, but back in 1986, this Lay’s commercial featured a Dad being schooled by his young daughter in the pronunciation of ha, hala, hapeeeno.
While on the issue of flavor and taste - Not so much a celebrity endorsement, but an industry endorsement, TV chef Justin Wilson, known as the Cooking Cajun was used to promote the 1987 Ruffles Cajun Chips. Although celebrity endorsements have long been a trick for ad agencies, this fun commercial was great.
Moore’s Chips went for an NFL tie-up to give away free fridge magnets. The guy advertising them must have been the kicker. This campaign saw one of the better giveaways by Chips companies over the years. You could collect all 28. Well, 27. And hope that someone would bring that one you were missing to the playground one day.
To round this page up, we will finish with the commercial that inspired the whole article. Yes, it’s the Brad Pitt Pringles commercial from 1988.