Dali Group (Hunter Foods)
Copico Address: Linkou, Hui'an County, Quanzhou, 362100, China Phone: +86 59 5873 35077 Website: www.dali-group.com Email: Contact Form CopicoXu Shihui founded the Dali Foods Group at the Hui’an Meili Minzheng Food Factory in 1989.
Three years later, the “Hui’an Dali Packaging Company Limited” was established. As the company developed it changed its name to the Fujian Dali Foodstuff Co., Ltd. in 1997. The first subsidiary outside Fujian province was established in Chengdu in Sichuan province just a year later. A number of expansion projects and company profile developments then took place over the course of the next decade, within which time a number of products were added to a growing range, including, the Daliyuan brand of breads, cakes and pastries, including Copico Potato Chips in 2003. In 2006, the Dali biscuit was credited as a “China Top Brand” by the Administration of Quality Supervision, Inspection and Quarantine of the PRC., which was a pretty big deal in China. A number of subsidiary companies then popped up in a few short years, including, Shanxi Dali Foods Co., Ltd., Yunnan Dali Foods Co., Ltd., Henan Dali Foods Co., Ltd., Nanchang Dali Foods Co., Ltd., Guangdong Dali Foods Co., Ltd., and Jiangsu Dali Foods Co., Ltd. Buy 2011, it was ranked among the “Top 500 Private Enterprises in China”. More products and companies followed and in 2015, the Dali Group listed on the main board of SEHK on November 20th, 2015, and became the biggest IPO for 2015 for annual global consumer goods. Dali Group was the biggest IPO for foods and beverage enterprises in the Asia-Pacific region during that year. It was listed in Forbes as one of the top 2000 Global Enterprise in 2016, and perhaps more importantly for its future growth within China; it is ranked among the Top 100 Most Valuable Chinese Brands. This is what the Dali Group says about its Copico Chips brand: “Copico is the major brand of the Group's chips, fries and others category. "Friendship, joyfulness, fashion and uniqueness" is the brand concept of Copico. Copico provides extensive choices to trendy consumers and is highly welcomed in the market. The brand has become a catalyst for joy and happiness and also has become the best snack food choice for young people. "Every happy moment, my Copico". “Copico captures the characteristics of young customers and brings joyful atmosphere into the brand using dynamic figures and characters, emphasizing the fashionable and active brand image. After product launch in 2003, Copico ended the market domination of foreign chips in China and quickly became the most popular brand in chips, fries and others category in China.” 
|
Copico Cucumber Flavour Potato Chips
There was a slight creaminess to these chips, which would probably be the salt enhanced potato. Remarkably, there was a watery cucumber flavour. Weird and not particularly wonderful, but accurately described, which was both astonishing and interesting in its originality. (10)
Copico Spicy Flavour Potato Chips
As I could not read the packet, I could only suggest the aroma was cayenne pepper when I opened it. They were chips spicy but perhaps not quite as spicy as they should have been, especially as that is their flavour claim. They were also a little sweet and syrupy. (11)
Copico Tomato Flavour Potato Chips
There was an abundance of orange to red seasoning that augured well, but unfortunately, although there was a distinct and reliable tomato taste, it was not commanding enough to make the boldest claim to the flavour description. A rather muted, tangy affair. (10) |
|
|
|
0
