Tim's appear to have gone for the 'all things for everyone' approach to packaging design. They have maintained their traditional red and white stripes, they have also included their similarly traditional mountain graphic. There is also a modern graphic of a Jalapeno Pepper - They had better be hot! Overall, the effect seems to mix modern with classic along with mundane fonts not very well. We do however like the flavor color coding.
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Crunch
The thickness of these Chips aided there texture rich crunch. The little oil infused bubbles on the surface of the Chips cracked and popped as they were bitten into. The robust and rigid potato slices battled against crumbling.
Texture
These were really thick cut Chips. There were some irregular shapes, but most of the bag's constituents seemed to have fought a battle between bending under the pressure of the heat, and bursting. They came nearer to the latter, as the surface of the Chips hubbled and bubbled to different sizes. The texture was as rough and knobbled as any Chip of this type
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Taste
A Nose Plunge Test revealed a fairly bright and breezy Jalapeno aroma. This was matched by the taste. As Chips flavors go it always surprises us that Jalapeno isn't mixed with something sweet; maybe Mixed peppers, or even cheese. These Chips were hot like Jalapeno, which is what it said they would be on the bag. That is however it - I suppose there was the potato to go with it, but despite a mild to hot fire burning away in your mouth, they just seemed to lack a more rewarding and tasty experience.