A silver background with a top and tail flavour colour related strips. The rest of the bag is all about the company logo and the word 'Thick'. Not very imaginative.
.
Crunch
These had a biscuit-like Crunch. The thickness saw a firm and sturdy degradation of each individual Crisp.
Texture
These Crisps were more disc like than Crisp like. There were no oil blisters to talk of, but this was clearly a side-effect of the “Thick Cut” claim. I am sure they won’t care that this affects the character of their Crisps! They did have a nice dusting of mauve seasoning powder
.
Taste
The first thing to identify is that this peculiarly British flavour can never actually taste like Bacon. Add some sweetness, add some Salt, and all of a sudden you veer away from the flavour of good quality Bacon (I’m not talking about that 99% water stuff from the supermarket). So, the question is – how impressive was this version of Bacon Crisps in comparison with peers? Well, not bad actually. The seasoning persuaded us that it would be a very strong flavour, but is was actually medium strength and reasonably balanced.