While we appreciate that the Potetgull range is the traditional Maarud Potato Chips range, it is difficult to provide constructive criticism of what is a very mundane and unimaginative bag design. The flavours are colour coded, and the Chips do look inviting, but there really is nothing more positive to add. Even the bowl, which has the flavouring cleverly hinted at, is old fashioned.
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Crunch
Despite the Rippled cut of these Chips, there were lots of broken Chips in the bag, which suggested that they were not as thick as some of this variety. The crunch was overly oily, but the Chips were not hardened. The crunch was light and crispy and did not last more than a couple of bites.
Texture
These Chips were Ridge cut, but they were not particularly thick. They were very greasy. A Fore-Thumb Test revealed a large quantity of salty pepper mixed with oil. There were also a rather higher amount of brown coloured Chips than is usual.
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Taste
A really well balanced Salt and Pepper combination, which was added to by a rich potato flavour. Often, with this particular flavour, there will be an over-reliance on Pepper to provide taste, but the seasoning was evenly distributed in this case.