We will keep this as simple as Doritos have with their bag design. Each bag is flavor color coded. There is a large logo. There are a couple of Chips on the front. That is it. It looks modern, but is as uninspiring as any design on the market. The example on the left is a short lived promotional example. This is quite amazing considering how many of these bags sell each and every day.
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Crunch
There was no difference between these and the other Doritos Tortilla Chips that we have crunch tested. Hard, firm and never brittle, Corn Chips provide a consistent crunch that lasts longer than most Potato Chips or Crisps.
Texture
The familiar Tortilla Chip triangle shapes appeared to have been invaded by a powdery substance. The curled edges of the shaped Chips, the oil boils, the black Corn spots were all present, but every surface was coated by a thick orange dust.
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Taste
There was so much seasoning powder that we just had to carry out a Chip Licka Test. It was certainly Cheesy, but it wasn’t what you would describe as ‘Tangy’. And that was the over-riding view of the Chips – there was an undoubted Tortilla Chip flavour and there was a mild lacing of Cheese.