The Croky designs are interestingly youthful and modern. The little Croky bird is very visible. As much as the logo, which is actually less of a logo and more a word in a speech bubble (from the bird). There is some more cartoon style writing and imagery. The bags are flavor color coded.
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Crunch
While these Chips were regular thinly cut Potato Chips, there was a dry crunch. There was a crispy cracking snap with each bite, right through to the mid-way point where the Chips gradually turned to mush. On the whole, they were far more crunchy than the average regular Chip.
Texture
These Chips were fairly flat with very few oil boils. Most Chips in the bag were whole. There was skin on a lot of edges. There was also a light orange/brown coating of seasoning.
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Taste
A Nose Plunge Test revealed a sort of beefy stock type of aroma. The flavour was very mildly spiced beef. It was like a beef stock drink. Bolognese, as a description, would take a significant stretch of the imagination. That is not to say they were not tasty, they just were not as described on the bag.