A flavour colour coded bag, a small graphic image of the flavour ingredient, some Chips and a big logo in the centre. It doesn’t get much less imaginative than this
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Crunch
The thin nature of these Chips denied the possibility of any form of Crunch. There was a bit and mush stage, but very little else
Texture
These were very thin Chips. Perhaps the thinnest we have encountered. There were therefore very few fully intact Chips to consider. Among the splinters and small pieces there were some yellow featureless Chips
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Taste
A Nose Plunge Test revealed a mildly salty aroma, but this belied the taste. These were seriously Salty Chips. There was an almost plasticky flavour to the backdrop to what were really flavour heavy. The notion of balance was seriously neglected