'Ondas' translates to Waves in English. You kind of get the speaker woofer in the ''O' of Ondas, vibration, waves etc., but it doesn't really tell the story. Fortunately there are two absolutely giant Chips on the front of the bag that explain fully. Good luck in finding such a huge Chip though. The bags are flavor color coded and there are some neat circles at the top and bottom that evoke 1960s imagery. The bag design looks nice and modern, but it doesn't tell the Barcel story, it's just a corporate design company job that lacks character.
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Crunch
Thick and firm, with plentiful oil hardness. Although the crunch was actually a little disappointing. Perhaps it was because of the thickness, but the crunch was almost soft in parts. However, this should not detract attention from the meaty, food like munch.
Texture
When compared the imagery on a Chips bag, the contents almost never look anything like the Chips. These were almost camouflaged, such was the likeness. The Chips were thickly cut, with similarly thick Ridges. The coloring ranged from darkish orange to brown! Chips do not look much scarier or exciting than these.
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Taste
A Nose Plunge Test actually stung nasal passages a little. This augured well for a hot and spicy experience. There was certainly not Potato evident. It was just spice. The peppery taste was as good as any widely sold example, and even bordered on properly hot. We will not judge the health properties of Chips, and it certainly would not affect marks awarded, but caveat emptor, like most of Barcel’s Chips these featured a lot more saturated fat than most of the world’s offerings.