Tim's appear to have gone for the 'all things for everyone' approach to packaging design. They have maintained their traditional red and white stripes, they have also included their similarly traditional mountain graphic. There is also a modern image showing a jar of Vlasic Dill Pickles. Overall, the effect seems to mix modern with classic along with mundane fonts not very well. We do however like the flavor color coding.
These Chips were just about as thick as regular Kettle Cooked Chips come. This allowed for a really good and solid crunch that maintained its crispy snappy noise.
These were extra thickly cut Chips. The texture was strange in that there was no visible oil, or patches of grease on the Chips - It was like they were not Kettle Cooked. They still had some interestingly bendy and curly Chips in the bag, and the seasoning bubbled away on the surface, almost like it was added prior to cooking. There were also some rewarding flecks of green seasoning.
A Nose Plunge Test revealed a slight pickle aroma. It was not too dissimilar, if slightly more tame, to opening a jar of Vlasic Dill Pickles. The perfect Potato Chip is one that balances its flavor combinations, and the salty potato combined well with the unmistakable Vlasic Dill Pickle flavor. As this would have been a flavor partnership it is unlikely that Vlasic would have agreed to them if they didn't taste anything like their Pickles.