Chips & Crisps
  • Home
  • Stores
    • UK Crisps Shop
    • US Chips Store
  • Chips & Crisps World
    • History of Chips & Crisps >
      • Thomas Jefferson Potato Chip Inventor
      • The Legend of George Crum
      • Potato Chips & Crisps Go On Sale
      • Bag ‘em Up & Fry Continuously
      • Flavour Pioneers
      • Chips OR Crisps?
      • If That’s What The President Calls Them
      • Fried Police
      • The Potato Crisp
      • History of Chips Packaging >
        • Early Packaging Including Boxes
        • Packaging Alternatives
        • Cardboard Canisters
        • Post-War Packaging Including Boxes
        • Worldwide Boxed Packaging
        • Packaging - What We've Learned
    • Facts & Figures >
      • 10 Fun Facts
      • World Records >
        • More World Records
      • 10 Tips & Tricks >
        • Bag Folding for Freshness
        • How to Turn a Potato Chips Bag into a Serving Bowl
        • How to Shrink a Chips or Crisps Bag
        • How to Draw a Chips or Crisps Bag
      • Health & Nutrition >
        • It's All in the Flavor
        • Are Potato Chips & Crisps Companies Committing Murder?
        • The [Un]healthy Potato Snacks Alternatives
        • Rats! I Can't Stop Eating Chips
    • Recipes >
      • Style - Fried Chips & Crisps >
        • Style - Oven Baked Chips & Crisps
        • Style - Microwave Chips & Crisps
      • Ingredients - The Best Potato >
        • Ingredients - Cooking Oils
        • Ingredients - Seasoning
      • Recipes - Crispy Chipped Chicken >
        • Recipes - Spicy Meatballs with Crispy Crunch
        • Recipes - Eazy Cheezy Crizpy Frittata
        • Recipes - Fish & Salt 'n' Vinegar Chips
        • Recipes - Macaroni Cheesy Chips Carbonara
        • Recipes - Hot Chicks & Chips Pizza
        • Recipes - Cross Channel Crisp Croque
        • Recipes - Hot 'n Spicy Chippy Chick Sandwich
        • Recipes - Shortbread Chip Cookies
      • Dip Mixes
    • Other Bagged Snacks >
      • More: Other Bagged Snacks
      • Even More: Other Bagged Snacks
      • Strangest Tastes
    • Chips & Crisps Marketing >
      • Mascot Match Up >
        • The who and why of Chips & Crisps Mascots
        • Always Work with Animals & Children
        • Kid's Stuff
        • A Grown Up Approach
      • TV Commercials '60s
      • TV Commercials '70s
      • TV Commercials '80s >
        • TV Commercials '80s 1
      • Design: Staying Modern
      • Crisps in Outer Space!
      • Potato Chips & Crisps Art
      • A Super Bowl of Potato Chips
      • The Chip Festival USA 2017
      • National Potato Chip Day
      • SNACMA
      • 2017 UK Crisps Market Analysis
    • Collectables: An eBay Day >
      • Collectables: One Day on eBay 2
      • Collectables: One Day on eBay 3
    • Other Famous Chips >
      • The Toga Chip Guy
    • Snackmongers >
      • The World's Best Chips & Crisps 2018
      • The World's Best Chips & Crisps 2019
      • Saratoga Chips >
        • Saratoga Chips Spoons
      • Pepsico World >
        • Walkers Do Us A Flavour 2014 Review
      • Paqui One Chip Challenge
      • Are Pringles Chips or Crisps?
      • The Strange Case of the Missing Sainsbury's Flavour
      • How to Start a Chips & Crisps Company >
        • How to Start a Chips & Crisps Company 2
        • How to Start a Chips & Crisps Company 3
        • Other Ways to Start a Chips & Crisps Company
      • A World of Varieties: Africa >
        • Asia >
          • Japan's Most Popular Flavors
        • Australasia
        • Europe
        • North America
        • South America
      • United Chips of America >
        • United Chips of America - A
        • United Chips of America - A-C
        • United Chips of America - C-D
        • United Chips of America - F-H
        • United Chips of America - I
        • United Chips of America - I-K
        • United Chips of America - L-M
        • United Chips of America - M
        • United Chips of America - M
        • United Chips of America - N
        • United Chips of America - N
        • United Chips of America - N-O
        • United Chips of America - O-P
        • United Chips of America - R-S
        • United Chips of America - T-U
        • United Chips of America - V-W
        • United Chips of America - W
      • Chicago Tribune's 200 Chip Reviews
      • Inactive Brands >
        • Outback Chip Company
        • Crispo Denmark
        • Biona
        • Boxerchips
        • DP Connolly & Sons
        • Great British Sauce Co.
        • Jackpots
        • Leighton Brown
        • Mr Trotter's
        • Phileas Fogg
        • Scott Farms Sweet Potato Chips
        • Tags
        • Tasty Little Numbers
        • The Dorman Food Company
        • The Amazing Potato Chip Company
        • Art's & Mary's
        • Beer Chips
        • Bickel's
        • Bops
        • Broad Ripple Chip Co.
        • California Chips
        • Chip Peddler
        • Classic Foods
        • Dale Jr. Foods
        • Diego's Chips
        • Doctor Dread's
        • Eat Smart Naturals
        • Garden of Eatin'
        • Glenny's
        • Glutino
        • Good Health Natural Products
        • Gourmet Basics
        • Hoff
        • Jackson's Honest Potato Chips
        • Larry the Cable Guy Tater Chips
        • Laurel Hill Foods
        • Lesser Evil
        • Madhouse Munchies
        • McClure's Pickles Potato Chips
        • Michael Season's
        • Mitchum Chips
        • Moore Chips
        • Moore's
        • Nando's Crisps
        • Nathan's Famous
        • One Potato Two Potato
        • Paqui
        • Shearer's
        • Snapz
        • Tato Skins
        • Terra Chips
        • The Whole Earth
        • Tio Carlito's
        • Troyer Farms
  • Reviews: UK
    • Asda
    • Bobby's Foods
    • Boots
    • Brown Bag Crisps
    • Burts Potato Chips
    • Corkers Crisps
    • Co-Op
    • Fairfields Farm Crisps >
      • Ten Acre Crisps
    • Farraday's Tasty
    • Fiddler's Lancashire Crisps
    • Glen's of Antrim
    • Hot Headz
    • Iceland
    • Jones o Gymru
    • Just... Crisps
    • Kent Crisps
    • Kettle Chips
    • KP Snacks >
      • McCoy's
      • Popchips
      • Tyrrells
    • Lister's Potato Crisps
    • London Flavours
    • Mackie's >
      • Taylors Welsh Crisps
    • Marks & Spencer
    • Mr Singh's Sauces
    • Sainsbury's
    • Salty Dog Crisps >
      • Darling Spuds
    • Savoursmiths
    • Seabrook Crisps
    • Shindigs
    • Slabs
    • Taste of Game
    • Tayto >
      • Golden Wonder
      • Jonathan Crisp
      • Real Crisps
      • Tavern Snacks
    • Tesco
    • The British Crisp Co.
    • The French Kitchen
    • The Great British Crisp Company
    • The King's Deli
    • Two Farmers
    • Walkers >
      • Pipers Crisp Co.
      • Smith's Crisps
      • Walkers Baked
      • Walkers Limited Editions
      • Walkers Market Deli etc.
      • Walkers Ridged
      • Walkers Sensations
      • Walkers Snacks
    • Yorkshire Crisps
  • Reviews: USA
    • Alaska Chip Co
    • Archer Farms by Target
    • Backer's
    • Ballreich's
    • Barrel O'Fun >
      • Barrel O' Fun
      • Rachel's
    • Better Made
    • Blair's Death Rain
    • Brim's
    • Brother Kane
    • Carolina Kettle
    • Charles Chips
    • Clover Club
    • Conn's
    • Dakota Style
    • De-Lish-Us
    • Detroit Friends
    • Dickey's Barbecue Pit
    • Dieffenbach's
    • Downey's
    • Einstein Bros Bagels
    • Feast & Fury
    • Fox Family
    • Full of Chips
    • Giant Eagle
    • Gibble's
    • Golden Fluff
    • Good's
    • Great Lakes Potato Chips
    • Grippo's
    • Guy's Snacks
    • Hartley's
    • Hartville Potato Chips
    • Hawaiian Island Gourmet
    • Hen of the Woods
    • Herr's >
      • Herr's Kettle
      • Herr's Snacks
    • Jimmy Johns
    • Joe Tea
    • Jones' Potato Chips
    • J.R.'s Taters
    • Kaldi Coffee Farm
    • Kona Chips
    • Krakatoa Hot Chips
    • Laura Scudder's
    • Lay's >
      • Doritos
      • Lay's Kettle Cooked
      • Lay's Wavy
      • Maui Style
      • Ruffles
    • Lowcountry Kettle
    • Lunds & Byerly's
    • Manischewitz
    • Martin's Potato Chips
    • Mediterranea Seawater
    • Middleswarth Potato Chips
    • Mikesell's
    • Mister Bee
    • Morgan Handmade Rations
    • Mrs Fishers
    • Mrs Mike's
    • New York Chips
    • Nicks Potato Chips
    • North Fork Potato Chips
    • Old Dutch
    • Old Vienna of St Louis
    • Ole Salty's
    • Pioneer Chips
    • Popchips
    • Pringles
    • Rap Snacks
    • Route 11 Potato Chips
    • Rusty's Island Chips
    • Sarasota Springs Kettle
    • Saratoga Chips
    • ShopRite
    • Snak King >
      • El Sabroso
      • Granny Goose
      • Vitners
    • Snyder's Lance >
      • Cape Cod
      • Jays
      • Kettle Brand
      • Krunchers!
      • Tom's Snacks
    • Spudlove
    • Sterzing's Potato Chips
    • Symphony Chips
    • Terrell's Potato Chips
    • The Billy Goat Chip Company
    • The Saucy Ladies
    • The Whole Shabang
    • Tri-Sum Potato Chips
    • Uncle Ray's
    • Utz Snacks >
      • The Bachman Company
      • Bob’s Texas Style
      • Boulder Canyon Natural Foods
      • Dirty Potato Chips
      • Golden Flake
      • Hawaiian Snacks
      • Husman's
      • Kitchen Cooked
      • Poore Brothers
      • Snyder of Berlin
      • T.G.I. Friday’s
      • Tim's Cascade Snacks
      • Zapp's
    • Wegmans
    • Wise Snacks >
      • Deep River Snacks
    • Zingerman's
  • Reviews: World
    • Afghanistan >
      • Mr Kachaloo
    • Algeria >
      • Chips Mahboul
      • Chipsou
    • Albania >
      • Replay
    • Argentina >
      • Alwa
      • Trym's
    • Australia >
      • DK Potato Chips
      • PepsiCo Australia >
        • Red Rock Deli
        • Smith's Chips
      • Snack Brands
    • Austria >
      • Kelly's
    • Bangladesh >
      • Bombay Sweets
    • Belarus >
      • Belproduct
      • Mashpischeprod
      • Onega
      • Talan M
    • Belgium >
      • Croky
      • Nutradia
      • Roger & Roger
    • Brazil >
      • Aritana
      • Fritop
      • Karitos
      • Yoki
    • Belize >
      • Mama Belize
    • Bulgaria >
      • Chio
      • Chipi Chips
    • Cameroon >
      • Dream Big Snacks
    • Canada >
      • Aubrey D Rebel
      • Covered Bridge
      • Hardbite Potato Chips
      • Miss Vickie's
      • Neal Brothers Foods
      • Old Dutch
      • President's Choice
      • Sobeys
      • Spudniks
      • Yum Yum
    • Chile >
      • Kryzpo
      • Marco Polo
      • Tika Artesan Chips
    • China >
      • Copico
      • Oishi
      • PepsiCo China
      • Yunnan Lishi
      • Zidi
    • Colombia >
      • Ramo
      • Super Ricas
      • Yupi
    • Croatia >
      • Cipi Cips
      • Kanaan
    • Cyprus >
      • Handy Snacks
    • Czech Republic >
      • Bohemia
      • Petr Hobza
    • Denmark >
      • KiMS
      • Taffel
    • Ecuador >
      • Inalecsa
      • Kiwa
      • Samai
    • Egypt >
      • Senyorita
      • Tiger
    • Estonia >
      • Estrella
    • Ethiopia >
      • Sun Chips
    • Fiji >
      • Thumbs Up
    • Finland >
      • Estrella
    • France >
      • Bret's
      • E.Leclerc
      • Flodor
      • Sibell
      • So Chips
      • Vico
    • Georgia >
      • Frixx
    • Germany >
      • Eco United
      • Intersnack >
        • Chio
        • Funny Frisch
        • Lisa's Bio-Kesselchips
      • John & John
      • Land Kartoffel Chips
      • Lorenz Snack-World
      • XOX Chips
    • Greece >
      • Chipita
      • Tottis
      • Tsakiris
    • Hungary >
      • Chio
    • India >
      • Aakash Namkeen
      • Atop
      • Balaji Wafers
      • Bingo
      • Dhoomley
      • Kettle Studio
      • Pogo
      • Yellow Diamond
    • Indonesia >
      • Potabee
      • Chitato & Lays
    • Iran >
      • Bato
      • Maz Maz
    • Iraq >
      • Jabal Al-Rahma
    • Ireland >
      • Caffrey's
      • Keogh's
      • O'Donnells
      • Tayto >
        • Hunky Dorys
        • King
    • Israel >
      • Mr Chips
      • Tapuchips
    • Italy >
      • Amica Chips
      • Crik Crok
      • Lay's Italy
      • Pata Snacks
      • Salati Preziosi
      • San Carlo >
        • Pai
      • Tartuflanghe
    • Japan >
      • Calbee
      • Koike-Ya
      • UHA Mikakuto
    • Kenya >
      • Tropical Heat
    • Kosovo >
      • Vipa
    • Kuwait >
      • Fico
      • Hectare's
      • Kitco
    • Latvia >
      • Adazu
      • Jersika's Chips
    • Lebanon >
      • Master
    • Libya >
      • B&C Mr Crunch
    • Lithuania
    • Macedonia >
      • Stiza
    • Mexico >
      • Barcel
    • Morocco >
      • Chipsy D'Or
    • Netherlands >
      • Go Pure
      • Hoeksche Chips >
        • Boerderij Chips
      • Trafo
    • New Zealand >
      • Bluebird
      • Eta
      • Heartland Potato Chips
      • Proper Crisps
    • Norway >
      • Maarud
      • Sorlands Chips
    • Oman >
      • Al Juffair Food Industries
    • Pakistan >
      • Snack City
    • Peru >
      • Inka Chips
    • Philippines >
      • Jack 'n Jill
      • Leslie's
      • Oishi
    • Poland >
      • Lorenz Snack-World
    • Portugal >
      • Lay's
    • Qatar
    • Romania
    • Russia >
      • KDV
    • Rwanda >
      • Winnaz
    • Samoa >
      • Samoa's Favourite Chips
    • Saudi Arabia >
      • Fesh Fash
    • Senegal >
      • Crax Chips
    • Singapore >
      • Flavours of the East
      • Irvins Salted Egg
      • The Golden Duck Co.
    • Slovakia >
      • Slovakia
    • South Africa >
      • Frimax
      • Krunch
      • Messaris
      • Simba
      • Willards
    • South Korea >
      • CU Convenience Stores
      • Orionworld
    • Spain >
      • Acho
      • Aitana
      • Bandera
      • Bonilla a la vista
      • Cumba
      • Delval Artesanas Patatas Fritas Chips Review
      • El Tio Papilio
      • El Valle >
        • Hacendado
      • Facundo
      • Flamencas
      • Fritoper
      • Fritos Sevilla
      • Frit Ravich
      • Lay's
      • Martirelo
      • Mediterranea
      • Patatas Espinaler
      • Pijo
      • Risi
      • Rubio
      • San Nicasio
      • Sarriegui
      • Torres
      • Vallucas
      • Vicente Vidal >
        • Marinas
    • Sweden >
      • Axfood
      • Bjare Chips
      • Estrella
      • Gardschips
      • OLW
      • Svenska Lant Chips
    • Switzerland >
      • Bischofszell
      • Chio
      • Zweifel
    • Taiwan >
      • Huayuan
    • Thailand >
      • Tasto
    • Trinidad & Tobago >
      • Associated Brands
    • Tunisia >
      • Mad Chips
    • Turkey >
      • Gesa Food Co.
    • UAE >
      • Bakeman's
      • Hunter Foods
      • Notions Group
      • Tiffany
  • C&C News
Picture
Picture
Sainsbury's
Address: 60 Fetter Lane, London EC4A 1AA
Telephone: 020 7583-4274
Email: Website contact form
Website: www.sainsburys.com

Sainsbury's

John James Sainsbury and his wife Mary Ann opened their first shop at 173 Drury Lane, Holborn, London, in 1869. The store sold fresh food and later moved into packaged goods such as tea and sugar.
The Sainsburys took on an up-market approach to retailing. The floors were mosaic tiled and the counters were marble. Their main rival, Home & Colonial, had wooden counters and sawdust floors. The staff wore a white apron uniform and the cast iron J Sainsbury sign became more visible as new stores opened. An early, but aggressive advertising campaign saw the store advertised on London Busses and Trams.
By the early 1920s the stores each had six departments: 1) Dairy, 2) Bacon & Hams, 3) Poultry & Game, 4) Cooked Meats, 6) Fresh Meats. 
In 1922, J Sainsbury was incorporated as a private company, as 'J. Sainsbury Limited'. It was Great Britain’s largest grocery group.
When John Sainsbury died in 1928, his company had grown to 128 shops. His last words were said to have been 'Keep the shops well lit'. His eldest son, John Benjamin, took over the reins.
The company continued to grow and a variety of family members joined the staff in senior roles. The Thoroughgood chain of stores was purchase in 1936 to ready the company for further growth, but the Second World War intervened and with the majority of the stores located in London, severe bomb damage and the loss of earnings combined to hinder the company’s growth and progress.
The company recovered slowly, along with all the businesses that suffered during the War years, but it was a decision in the 1950s that would change the face of grocery trading in the United Kingdom. With Alan Sainsbury now chairman, the company opened its first self service store in Croydon, London. The company had pioneered home brand goods and it was forcing the pace once again.
In 1973, the company went public as J Sainsbury plc. It had up until that time been a family owned operation. It was the largest flotation that the London Stock Exchange had ever experienced. With employees offered a share incentive, the company once again paved the way for other companies to capitalise on the potential of trading publicly.
Sainsbury’s expansion grew apace and the focus was switched to increasing the stores in size to move into the self-service age. Sainsbury’s first foray into the world of non-food sale items was a joint venture with British Home Stores. The first new Savacentre Store was opened in Tyne & Wear in 1977. Two years later, Sainsbury’s got together with Belgian retailer, GB-Inno-BM, to set up a chain of do-it-yourself stores under the Homebase name.
Continued expansion and growth saw company profits grow from £15million to £168million in just ten years up to 1985. The growth of Tesco and its positioning and marketing qualities saw Sainsbury’s lose its status as the UK’s premier grocery store, but it still makes around £600million a year, so it is unlikely to be too bothered. There are probably five major supermarket chains in the UK and their power and profits have seen them alter the landscape of retailing in the UK. The high streets that the likes of Sainsbury’s began life on are in decline, as out of town superstore complexes have taken over.
Along with its colleagues in grocery retail, Sainsbury’s has diversified into banking, communications, insurance and a number of other lucrative non-grocery businesses. The days of a Poultry & Game counter are long gone.
​

Sainsbury's Potato Crisps Cheese & Onion
Read Full Review
Sainsbury’s Ridge Ready Salted Crisps 
These were very greasy and sufficiently salty to provide a reliable barometer of the flavour. The overriding aftertaste was undoubtedly oil, with a milky potato background.   
(9)
Sainsbury's Potato Crisps Cheese & Onion
Read Full Review
​Sainsbury’s Ridge Salt & Vinegar Crisps 
Given the lack of effort in design and the fairly average crunch and appearance, these stood up well in the salt and vinegar ranks. There was a slightly overwhelming vinegar, but a decent enough balance of salt to create a good and warming taste. 
(12)
Sainsbury's Potato Crisps Cheese & Onion
Read Full Review
​Sainsbury’s Ridge Cheese & Onion Crisps 
Although disappointing on many levels, there was an interesting triumvirate of flavours. There was onion and cheese, but also a somewhat overwhelming potato, which may have something to do with the medium thickness of the cut. 
(9)
Sainsbury’s Taste The Difference Roasted Lamb, Rosemary and Garlic Review
Sainsbury’s Taste the Difference BBQ
​Bourbon Beef 

A Nose Plunge Test revealed an alcoholic aroma that could easily be likened to a faint touch of bourbon. They also included a highly evident meaty backdrop. There was an underlying sweetness, and yes, a clear bourbon flavouring. I had to have a second try to confirm findings though. Suffice it to say, these managed to be true to their flavour description, which in itself sounds inviting. However, for some reason, it just didn’t quite work for me. That won’t affect the mark though, because taste is subjective, and these tasted like they were supposed to.   
(16)
Picture
Sainsbury’s Taste the Difference Lamb
​Kofta & Tzatziki 

Although the aroma was not obvious, the flavours were strong. There was indeed a touch of lamb kofta, and with a creamy backdrop. Although I found it a bit more minty than any of the usual affectations of tzatziki.   
(15)
Sainsbury's Taste The Difference Sweet Chilli & Lime Sweet Potato Crisps Review
Read Full Review
​Sainsbury's Taste The Difference Roast
​Turkey & Herb Stuffing Crisps

There was no hint of the flavour within when a Nose Plunge Test was carried out. Instead it was purely of Sweet Potato. Consumers are often misguided by 'alternative' Crisps. No-one should be fooled into thinking these Sweet Potato Crisps are any healthier than their Potato counterparts. The nutrition label suggests the details and numbers are much the same except for sugar, which is more than five times the amount in this pack as in most of the other Taste The Difference Potato Crisps range. The flavour included a very very sweet Chilli, and there was a hint of Lime. There was even a small after-kick of heat, but the sustained flavouring was undoubtedly a dominant Sweet Potato.
(11)
​

Sainsbury’s Taste the Difference Firecracker Ribs Crisps
Sainsbury’s Taste the Difference Firecracker Ribs Crisps
A Nose Plunge Test revealed a meaty, perhaps even pork ribs aroma. The taste was altogether different. The ‘Firecracker’ aspect of the description as accurate – There was a dusty chilli flavouring that could be used as a regular hot ribs rub, but that was all there was. There was no meat flavouring to back up or make a difference.
(14)
Sainsbury's Potato Crisps Cheese & Onion
Read Full Review
​Sainsbury's Cheese & Onion Crisps Review
A Nose Plunge Test revealed a slightly vinegary cheese aroma. A second test was carried out to confirm this because it was so strange. While there was not much flavour with one crisp, a few at once and there was a nice mild cheese and onion flavour, which was perhaps a little surprising. It was all fairly run of the mill, but better than anticipated given the lack of texture and crunch.   
(8)
Sainsbury's Potato Crisps Ready Salted
Read Full Review
​Sainsbury's Ready Salted Crisps 
A Nose Plunge Test revealed little of the wonderful flavour that awaited me. Actually, that isn’t at all true. The flavour wasn’t wonderful. There was a warm, fluffy potato flavour, but very little seasoning. Oily potato would not sound quite as appealing on the packet though.   
(5)
Sainsbury's Potato Crisps Salt & Vinegar
Read Full Review
​Sainsbury's Salt & Vinegar Crisps 
A Nose Plunge Test was carried out and I am pleased to say there was a slight smell of vinegar. Yay. The taste was, therefore a little surprising. The art of a great salt and vinegar crisp is to get a fair balance between the two flavour partners. Often, you will find far too much tart vinegar. That was not the case with these crisps. The vinegar was mild, and the salt was also mild, but both were balanced pretty well.   
(9)
Sainsbury's Potato Crisps Cheese & Onion
Read Full Review
​Sainsbury’s British Aberdeen Angus Steak
​& Shallot

I have only ever had one occasion where I felt it necessary to approach a manufacturer to question their crisps. Suffice it to say, it was a traditional flavoured crisp without any seasoning. I mention this here because this was one of those rare occasions where I have come across a crisp with the wrong flavour description written on the bag. I questioned myself then second-guessed myself, but in the end, I had no other conclusion than these were chicken flavoured crisps. There was absolutely no similarity to the flavouring written on the packet. There was even a slight hint of Rosemary.   
(8)
Sainsbury's Taste The Difference Sea Salt & Cider Vinegar Crisps Review
Read Full Review
Sainsbury's Taste the Difference Sea Salt &
​Cider Vinegar Crisps

A Nose Plunge Test revealed a smell that you would usually identify with fish and chips. The mixture of oil, paper bag, salt, vinegar, potato, and fish, combines so well that it has encouraged people from around the world to eat ​​the traditional British dish. That was always unlikely to be replicated by these Sainsbury's crisps. There was a slight hint of salt, the vinegar was not of the malt variety, which led to a sweet acidic blend with oil and the afore-mentioned salt. There was an even balance of flavours, but it was not as pleasant as the alluring aroma.   
(15)
Sainsbury's Taste The Difference Hand Cooked Farmhouse Cheddar & Spring Onion Crisps Review
Read Full Review
​Sainsbury's Farmhouse Cheddar & Spring
​Onion 

A first thought before opening the bag was that spring onion was a rather odd partner for Cheddar cheese. All too often the onion is a rather softened partner in the traditional cheese and onion combo, and spring onion is milder still. However, without pre-judging, a Nose Plunge Test revealed a very muted cheese and onion scent. Almost as if the smell was there but I was sniffing at a distance. A positive is that the crisps did not claim to include mature Cheddar. This was a plus because while there was a warm and fluffy, almost light, cheese taste, it was nothing like mature Cheddar. There was also a distinctive touch of spring onion in the background. If these crisps were wearing clothing, the outer layer would be made of cheese, but the undergarments were most certainly a sweet and subtle onion.   
(14)
Sainsbury's Taste The Difference Hand Cooked Tai Sweet Chilli Crisps Review
Read Full Review
​Sainsbury's Taste the Difference Thai Sweet
Chilli Crisps 

A Nose Plunge Test revealed a very faint Oriental spices scent. Many crisps of this flavour over-balance towards the sweet, rather than the chilli. These were the opposite. There was an underlying sweetness, and they did taste like Thai sweet chilli dipping sauce, but they were certainly hotter and spicier than many peers.   
(18)
Sainsbury's Taste The Difference Smoky BBQ Crisps Review
Read Full Review
​Sainsbury's Taste the Difference Smoky
​BBQ Crisps 

A quick bag tear and an immediate Nose Plunge Test revealed a release of instant and intense smoky barbecue. This was a good start. The taste sustained with smokiness and even some barbecue flavouring, but they seemed to be lacking in any of the warmth, spiciness, and especially the sweetness, that you would associate with crisps of this variety.   
​(15)
Picture
Read Full Review
Sainsbury’s Taste The Difference Roasted
​Lamb, Rosemary and Garlic 

We have only ever had one occasion where we at Chips and Crisps felt it necessary to approach a manufacturer to question their Crisp. You can read that elsewhere on this website. Suffice it to say – it was a plain/traditional flavoured Crisp without any seasoning. I mention this here because this was the first occasion that we have ever come across a Crisp with the wrong flavour! We questioned ourselves then second guessed ourselves, but in the end we had no other conclusion than these were Chicken flavoured Crisps. There was absolutely nothing similar to the flavouring written on the packet than a slight hint of Rosemary.
(11)
Sainsbury's Cheese Curls Review
Read Full Review
​Sainsbury's Cheese Curls
After the epic fail descriptions so far you could be forgiven for expecting an equally scathing description of the flavour. However, that is far from the case. Although a little cloying on the tongue as extruded snacks often are, and obviously a clear copy of Quavers, they were very cheesy and melt in the mouth tasty.
(9)
Sainsbury’s Taste The Difference Baked Camembert & Rosemary Crisps
Sainsbury’s Taste The Difference Baked Camembert & Rosemary Crisps
A Nose Plunge Test revealed a creamy aroma with a hint of herbs. They featured crispy surfaces and brown skin edges. The flavour’s most pronounced characteristic was sweetness. There was a creamy, cheesy taste with the slightest hint of herbs, but not a closely defined rosemary. As is often the case, these tasted better than the flavour description.  
(13)

Withdrawn

Sainsbury's Taste The Difference Roast Turkey and Herb Stuffing Crisps Review
Read Full Review
Sainsbury's Taste the Difference Roast
​Turkey & Herb Stuffing  

A Nose Plunge Test revealed the sort of aroma you ordinarily identify with chicken flavour crisps but mixed in with some sort of herb. The flavour had ​​plenty of herby flavouring and there was a poultry type of effect in the background. This was not particularly chicken-like, so I will give them the benefit of doubt and say it was turkey. The aftertaste was strange - A bit like walking into a musty room that had been closed for years.  (19)
Powered by Create your own unique website with customizable templates.