Poore Brothers Olde English Salt & Vinegar Kettle Cooked Potato Chips Review
Bag Calories Fat Saturated Salt Sugars
28g 140 9g 2.5g 300mg 1g
Potato Chips packaging really doesn't get much better than this. It has bright and broad shelf friendly branding and colors. The logo and company name seems friendly and modern. The variety is given due prominence. The 0% 'bad things' is even formed as part of the branding. The different varieties have different colors and this flavor is usually related to blue, especially in Britain, so it contrasts really well with the broad creamy yellow.
These Chips had a fairly standard crunch about them. The hardened oil on the undulating surface provided a crispy crunch and the Chips were rather brittle and firm. They didn't quickly turn to mush as soon as we began eating them.
The majority of the Chips in the bag we tested were a little on the small side. There were some curled and irregularly shaped Chips. A Chip Licka Test was carried out and tongues tingled with a tart vinegar taste. There was not so much seasoning visible.
A Nose Plunge Test revealed a slightl Vinegary aroma. Poore Brothers claim, "Olde English Salt & Vinegar Potato Chips have a taste combination that was cobbled together by the British, but perfected by Poore Brothers." Well, we have to disagree. Salt & Vinegar, as a flavor was developed (not cobbled) in England in the 1950s (not 1650s, the Ye Olde writing would have you assume), and the best of their Chips of this flavor have a Malt Vinegar and Salt balance. Many US versions of these Chips over-balance towards Vinegar. These were more vinegary than salt, although not so much as some. So, the balance was better, but we have to inform Poore Brothers that if you want to find the perfect Salt & Vinegar Chip you will have to go to England!