A silver background with a top and tail flavour colour related strips. The rest of the bag is all about the company logo and the word 'Thick'. Not very imaginative.
These had a biscuit-like Crunch. The thickness saw a firm and sturdy degradation of each individual Crisp.
These Crisps were more disc like than Crisp like. There were no oil blisters to talk of, but this was clearly a side-effect of the “Thick Cut” claim. I am sure they won’t care that this affects the character of their Crisps! They did have a nice dusting of mauve seasoning powder
The first thing to identify is that this peculiarly British flavour can never actually taste like Bacon. Add some sweetness, add some Salt, and all of a sudden you veer away from the flavour of good quality Bacon (I’m not talking about that 99% water stuff from the supermarket). So, the question is – how impressive was this version of Bacon Crisps in comparison with peers? Well, not bad actually. The seasoning persuaded us that it would be a very strong flavour, but is was actually medium strength and reasonably balanced.