Kettle Brand certainly keep it simple. And so shall we. Color coded bags. Colors associated with the flavor. Minimalist design. Plain but fairly ideal for marketing purposes. Although we don't like the additional fussiness of the background Chip images, the orangy yellow of the color coded flavor banding and the little cheese image seem to work well together.
Ridged Chips are always the most crunchy Chips. Kettle Cooked Ridged Chips are even crunchier. These were no exception. The seasoning and broken areas just made it all the noisier when a handful was popped in mouths.
The Ridges on these Chips appeared to undulate like regular Chips. There was nothing smooth about the interaction of oil and Ripples here. There was some browning on a few Chips, and there was skin visible on a lot of edges, but the general coloring was golden yellow. They appeared a little more greasy than some in Kettle's vast range.
Although these Chips were said to have Sour Cream as a combo partner, the Cheese aspect of the pairing overwhelmed it somewhat. Almost contradictorily, the cheese was a little creamy. There was a slight tinge of peppery onion perhaps, but it needed the potato to shine through to help the flavor along. Even then it just couldn't quite push it over the line.