Jones' Potato Chips bag designs are not actually designs. They are just Potato Chips bags with the company name, the flavor name and color coding for that flavor name printed on them.
Regular Chips often have a light crispy crunch. Kettle Cooked Chips often have a brittle and firm crunch. Ridged Chips are often more thickly sliced so they usually provide a meatier, more hearty crunch. These would fit into the last category, but the crunch did also seem a little soft and noiseless.
These Chips were thick and robust looking, with mechanically cut wide and evenly spaced Ridges. Most of the Chips were whole and medium in size. There were hardly any visible oil bubbles. There was browning on the edges of a few. There was also a powdery seasoning.
A Nose Plunge Test revealed a slightly cheesy potato aroma. These were old fashioned Chips with a heap of flavor, which may explain the original point of trans fats. Most Chips makers have got rid of trans fats, but then most Chips of this flavor lack taste these days. The flavor was a really good combination of oily creamy potato with a hint of onion. There was also a fair balance between the two partners in the flavoring combo.