It's a good job they remembered to put that apostrophe there, otherwise this would have been a rather unsavory sounding savory snack! The checked graphics and the chicken, tongs and Chips photographic images are an interesting choice on what is a rather messy design, with an even messier name.
These are thickly cut Chips. The curved edges of a Ridged Chips makes them suitable for dipping but also toughens 'em up for crunching. These were particularly crunchy, while not being firm or hard.
The Ridged nature provides good character to the Chips and makes them highly dippable. The Ripples are wide and as deep as you dare make them with non-Kettle Cooked Chips just in case they smash to pieces. These were mostly whole, and a little greasy to the touch, although there was also a liberal amount of seasoning. Not quite as much as in the image on the front of the bag, but enough to make some messy fingers.
Not being firemen, we were not sure whether we would be allowed to purchase these Chips - but relief all around, as we learned that they are not exclusively for firemen! Chicken is a common ingredient to non US Chips, but is not a regular on supermarket shelves in America. It is also another of Herr's wide range of barbecue related snacks. It has a nice and sweet smell and flavor, with a fairly salty undercurrent. Not surprising really because one 1oz (28g) bag represents around a third of your recommended daily intake!