This bag design is a little difficult to critique. Especially constructively. The Golden Wonder starburst is there, as is the branding name. The bags are also flavour colour coded. That is it. There is no design. They are clearly selling a brand rather than a product and they appear to have put the effort in they feel their customers deserve.
As these Crisps were more thickly cut than some standard Crisps, the potato slice was firmer and more rigid. This provided a fair and even crack in our Snap test - the Crisp split neatly in half. The crunch featured instant crush and crumble. There was no crispy, sappy crack, it just mushed up very quickly.
Most of the Chips in our test bag were whole, which was nice. There were oil boils, but not as many as you often see on regular Crisps. And as for that regular cut nature; they were a little thicker than many of this cooking style. There was some skin on edges. There was also some orangish coloured seasoning on the mostly yellow surfaces.
A Nose Plunge Test revealed the very slightest cheese smell. As with most Crisps, it took a few in one go to get the best out of the flavour. There is something else very important to add here - Golden Wonder invented the Cheese & Onion flavoured Potato Crisp in 1962. It is the most popular flavoured Crisp in the UK. We can't say whether the recipe has changed significantly over the years, but the taste is still all there. There is Cheese, there is Onion and every other Crisp of this flavour still has to match up with Golden Wonder before judging them.