This is an interesting design. The stripes are consistent throughout the range of flavors, with just two or three missing them. The logo is a fun, friendly and not overpowering as you see on many manufacturers' bags. The colors are striking. We do have a question though - if you were selling your car, would you include a terrible cartoon of it in the advertisement?
The mention of the Dakota Style claim that their Chips are 'Industrial Strength' will appear regularly in our reviews because it is an important selling point. The description actually does these Chips a disservice. They are almost perfectly formed, curly and even folded in some cases, but the seasoning oil dampening powdery residue enables a really crisp crunch, that features an easily broken Chip that manages to remain thick but not hard.
A light and crispy feeling Chip with little visible oil and not much character. The bubbles were generally small and the impressive thickness of the chip ensured most remained whole. Many were irregularly shaped. Overall, they looked like natural and lightly cooked Chips.
The Nose Plunge Test revealed a comfortable, mild, cheesy aroma. The orange colored bag may give the impression of a strong, mature cheese, but that is not the case. There is a creamy flavoring added to what is a mild but tasteful cheesy Chip.